What steps has the Indian government taken regarding vulgar ads on TV channels
Discuss the measures highlighted by the government in addressing complaints against vulgar ads on TV channels.
The Indian government has implemented several measures to address complaints against vulgar ads on TV channels:
- Setting up the Advertising Standards Council of India (ASCI) to regulate and monitor advertisements on TV channels.
- Requiring TV channels to adhere to the Cable Television Networks (Regulation) Act, 1995, which prohibits airing of vulgar, indecent, or suggestive advertisements.
- Encouraging viewers to report any offensive ads through the ASCI and the Ministry of Information and Broadcasting's complaint helpline.
- Imposing fines and penalties on TV channels that violate advertising standards and guidelines.
- Regularly conducting awareness campaigns to educate the public on recognizing and reporting inappropriate ads on TV channels.
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5 months ago