To promote sustainable living in India, the government has proposed a 'market' scheme that can be implemented in several ways: 1. Energy Conservation: Encouraging the use of renewable energy sources such as solar and wind power by providing subsidies and incentives for individuals and businesses to adopt these technologies. 2. Waste Management: Implementing effective waste management systems that focus on recycling, composting, and reducing waste generation. Public awareness campaigns can also play a crucial role in educating people about the importance of waste segregation. 3. Water Conservation: Promoting water-saving techniques, such as rainwater harvesting and efficient irrigation systems. Implementing water conservation measures in industries and households can greatly reduce water consumption. 4. Eco-friendly Infrastructure: Encouraging the use of sustainable building materials and energy-efficient technologies in construction, as well as promoting green spaces in cities. 5. Public Transportation: Investing in affordable and efficient public transportation systems that minimize the usage of private vehicles, thus reducing congestion, pollution, and fuel consumption. 6. Education and Awareness: Incorporating sustainable practices into the curriculum at all educational levels. Conducting awareness campaigns to promote responsible consumption, waste reduction, and environmental conservation. By implementing these measures through the proposed market scheme, sustainable living can be promoted effectively in India.