Why is the 'Brand Bharat' concept important according to EAM Jaishankar
Diving into the significance of 'Brand Bharat' as mentioned by EAM Jaishankar and its relevance in fostering alliances and authenticity at an international level.
- Promotes India's rich cultural heritage and values on a global platform.
- Strengthens India's reputation and image as a reliable partner.
- Fosters alliances and collaborations with other countries based on mutual respect and understanding.
- Enhances soft power by showcasing India's achievements in various fields such as technology, healthcare, and innovation.
- Builds authenticity by highlighting India's contributions to global issues like climate change and sustainable development.
- Encourages investment and tourism by attracting attention to India's economic growth and diverse attractions.
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5 months ago