How has 'Seal of Authenticity' impacted Jammu and Kashmir crafts
Discuss the significance of the 'Seal of Authenticity' certification for Jammu and Kashmir crafts
- Protection of cultural heritage: The 'Seal of Authenticity' certification ensures the preservation and promotion of traditional crafts specific to Jammu and Kashmir region.
- Quality assurance: The certification guarantees the authenticity and quality of products, assuring customers of genuine craftmanship.
- Market access: The seal enhances the marketability of Jammu and Kashmir crafts, opening up opportunities for artisans to reach wider audiences.
- Economic empowerment: By differentiating authentic products from imitation, artisans receive fair compensation for their unique skills and efforts.
- Global recognition: The certification boosts the visibility and reputation of Jammu and Kashmir crafts on the international stage, attracting more interest and demand.
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5 months ago